Content ROI Calculator Connector for AI agents.
3 live capabilities
Track content marketing profitability and revenue attribution.
Waiting for input…
Why people use Content ROI Calculator
Content ROI Calculator for Content Marketing Profitability
This Connector cuts through the noise by letting your AI client do the math for you. You just give it the raw inputs, and it gives you a clear picture of your payback period and ROI. You stop guessing and start knowing.
What Vinkius changes
You get a data-backed look at your content's financial performance without doing any manual math.
Use it from Claude, ChatGPT, Cursor or another AI client you already have.
One account · 5,900+ Connectors
- Real-world use case 01
Justifying a high-budget content project
A manager needs to justify a $5k content project to the board.
- Real-world use case 02
Analyzing low-converting organic traffic
A team wants to know why a blog isn't converting.
- Real-world use case 03
Comparing agency production costs
A company is switching to a new SEO agency.
Complete set · 3capabilities
The complete Content ROI Calculator capability set.
These are the exact actions your AI can choose when you ask it to work with Content ROI Calculator.
01—03
3 capabilities in this set.
Part of 3 available through Content ROI Calculator.
- 01 Capability
Calculate attributed revenue
Estimates how much revenue a piece of content generated based on traffic, conversion rates, and LTV.
- 02 Capability
Calculate roi summary
Provides a full summary including ROI percentage, cost per visit, and the payback period in months.
- 03 Capability
Calculate total cost
Adds up expenses from writers, designers, and SEO specialists to find the total production cost of a piece.
Set up in minutes
One URL. Then ask Content ROI Calculator to work.
Claude and ChatGPT only need the Connector URL. Copy it once, add it in settings, and use Content ROI Calculator from the conversation.
Choose your client
Live previewAdvanced clients IDE · CLI
Claude · Web + desktop
Connector URL · ready to paste
Streamable HTTPhttps://edge.vinkius.com/vk_preview_XC0E0iJg72BG73OYEPJ552HEcoqP0yyvvPG1mYjH/mcp - Step 01
Open Connectors
In Claude Web or Claude Desktop, open Settings and choose Connectors.
- Step 02
Add the URL
Choose Add custom connector, name it Content ROI Calculator, and paste the URL above.
- Step 03
Turn it on in chat
Select +, open Connectors, and enable Content ROI Calculator for the conversation.
ChatGPT · Web + desktop
Connector URL · ready to paste
Streamable HTTPhttps://edge.vinkius.com/vk_preview_XC0E0iJg72BG73OYEPJ552HEcoqP0yyvvPG1mYjH/mcp - Step 01
Open MCP settings
On desktop, open Settings and MCP servers. On web, open your workspace app or connector settings.
- Step 02
Add the URL
Choose Add server with Streamable HTTP, or create a custom MCP app, then paste the Content ROI Calculator URL.
- Step 03
Save and start
Save the connection and enable Content ROI Calculator in your conversation. Desktop may ask you to restart once.
Cursor · IDE configuration
Advanced setup
{
"mcpServers": {
"content-roi-calculator": {
"url": "https://edge.vinkius.com/vk_preview_XC0E0iJg72BG73OYEPJ552HEcoqP0yyvvPG1mYjH/mcp"
}
}
}- Step 01
Open MCP Settings
Press Cmd+Shift+P (macOS) or Ctrl+Shift+P (Windows/Linux) → search "MCP Settings"
- Step 02
Add the server config
Paste the JSON configuration above into the mcp.json file that opens
- Step 03
Save the file
Cursor will automatically detect the new Connector
- Step 04
Start using Content ROI Calculator
Open Agent mode in chat and ask: "Using Content ROI Calculator, help me...". 3 tools available
VS Code Copilot · IDE configuration
Advanced setup
{
"mcpServers": {
"content-roi-calculator": {
"url": "https://edge.vinkius.com/vk_preview_XC0E0iJg72BG73OYEPJ552HEcoqP0yyvvPG1mYjH/mcp"
}
}
}- Step 01
Create MCP config
Create a .vscode/mcp.json file in your project root
- Step 02
Add the server config
Paste the JSON configuration above
- Step 03
Enable Agent mode
Open GitHub Copilot Chat and switch to Agent mode using the dropdown
- Step 04
Start using Content ROI Calculator
Ask Copilot: "Using Content ROI Calculator, help me...". 3 tools available
Windsurf · IDE configuration
Advanced setup
{
"mcpServers": {
"content-roi-calculator": {
"url": "https://edge.vinkius.com/vk_preview_XC0E0iJg72BG73OYEPJ552HEcoqP0yyvvPG1mYjH/mcp"
}
}
}- Step 01
Open MCP Settings
Go to Settings → MCP Configuration or press Cmd+Shift+P and search "MCP"
- Step 02
Add the server
Paste the JSON configuration above into mcp_config.json
- Step 03
Save and reload
Windsurf will detect the new server automatically
- Step 04
Start using Content ROI Calculator
Open Cascade and ask: "Using Content ROI Calculator, help me...". 3 tools available
Cline · IDE configuration
Advanced setup
{
"mcpServers": {
"content-roi-calculator": {
"url": "https://edge.vinkius.com/vk_preview_XC0E0iJg72BG73OYEPJ552HEcoqP0yyvvPG1mYjH/mcp"
}
}
}- Step 01
Open Cline MCP Settings
Click the Connectors icon in the Cline sidebar panel
- Step 02
Add remote server
Click "Add Connector" and paste the configuration above
- Step 03
Enable the server
Toggle the server switch to ON
- Step 04
Start using Content ROI Calculator
Ask Cline: "Using Content ROI Calculator, help me...". 3 tools available
Claude Code · Terminal command
Advanced setup
claude mcp add content-roi-calculator --transport http "https://edge.vinkius.com/vk_preview_XC0E0iJg72BG73OYEPJ552HEcoqP0yyvvPG1mYjH/mcp"- Step 01
Install Claude Code
Run npm install -g @anthropic-ai/claude-code if not already installed
- Step 02
Add the Connector
Run the command above in your terminal
- Step 03
Verify the connection
Run claude mcp to list connected servers, or type /mcp inside a session
- Step 04
Start using Content ROI Calculator
Ask Claude: "Using Content ROI Calculator, show me...". 3 tools are ready
Where the request belongs
Work Content ROI Calculator can move forward.
This is for marketing leaders and content strategists who are tired of guessing about their ROI. It's for the person who needs to prove to a CFO that content marketing is a profit center, not just a cost center.
Content Marketing Manager
Needs to prove to the CFO that the blog is actually driving revenue rather than just traffic.
SEO Specialist
Wants to know if the time spent on keyword optimization is yielding a positive return on investment.
Marketing Ops
Tired of manually updating spreadsheets to track production spend across different creative vendors.
Freelance Content Strategist
Wants to provide clients with a clear report on the profitability of their content portfolio.
Build the capability set
Add more capabilities.
Each Connector adds new actions and data without changing how you work.
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Accurately determine your Return on Ad Spend (ROAS) across all channels, benchmark against industry standards, and calculate the break-even point to guide profitable ad spending.
Blended CAC Calculator
Calculate precise Customer Acquisition Cost (CAC) across multiple channels and optimize future marketing spend allocation.
Media Mix Efficiency Calculator
Calculate channel efficiency (CPL, CPA, ROAS) and get a data-driven budget reallocation plan to maximize conversions.
Incrementality Estimator
Determines true campaign ROI by calculating lift above natural conversion rates using control group data.
Bring your own AI
Change the model, client or framework. Keep Content ROI Calculator connected.
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Claude -
ChatGPT -
Gemini -
Cursor -
VS Code -
Windsurf -
ZCode -
Cline -
Zed -
Continue -
Kiro -
Roo Code -
Zencoder -
Goose -
Void -
Augment Code -
Amp -
Qodo -
Tabnine -
Pieces -
Sourcegraph Cody -
JetBrains -
Warp -
Amazon Q -
Antigravity -
BoltAI -
Raycast -
Jan -
LM Studio -
AnythingLLM -
Open WebUI -
Msty -
Cherry Studio -
LibreChat -
TypingMind -
Chorus -
5ire -
n8n -
LangChain -
LlamaIndex -
CrewAI -
Vercel AI SDK
Before you connect
Questions about Content ROI Calculator.
The practical details behind the request, access and result.
Can the Content ROI Calculator help me justify my marketing budget?
Yes. It turns your content performance into hard data. By showing exactly how much revenue a piece of content generates compared to its production cost, you can provide the finance team with a clear ROI.
How does the Content ROI Calculator handle different production costs?
It allows you to aggregate multiple expenses. You can include costs for writers, designers, SEO specialists, and other production factors to get a true total cost for any asset.
Can I use the Content ROI Calculator to see my payback period?
Yes. The capability calculates how many months it takes for a content piece to pay for itself based on your revenue and production costs.
How accurate are the revenue estimates from the Content ROI Calculator?
The estimates are based on the data you provide. If you input accurate traffic volume, conversion rates, and customer LTV, the capability will give you a precise revenue attribution.
Does the Content ROI Calculator work for different types of content like videos?
Yes. It works for any content asset you produce. As long as you can track the production cost and the resulting traffic/revenue, it can calculate the ROI for it.
What's the difference between production cost and ROI in this capability?
Production cost is what you spent to create the content. ROI is the measure of how much profit that content generated relative to what you spent on it.
What does `calculate_total_cost` include?
It aggregates the professional fees for writing, graphic design, and SEO services to find your total production expenditure.
How is revenue estimated in `calculate_attributed_revenue`?
The capability multiplies your organic traffic volume by the conversion rate and the Customer Lifetime Value (LTV) to estimate total attributed revenue.
What metrics does `calculate_roi_summary` provide?
It calculates your ROI percentage, the cost per organic visit, and the estimated payback period in months.
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Give your agent a direct line to Content ROI Calculator.
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