Influencer ROI Calculator Connector for AI agents.
3 live capabilities
Quantify the financial impact and media value of influencer marketing campaigns.
Waiting for input…
Why people use Influencer ROI Calculator
Influencer ROI Calculator for Marketing Budget Justification
This Connector eliminates the guesswork. You just feed your agent the raw campaign data, and it spits out the hard numbers. You go from "the influencer had great reach" to "this campaign generated $5,000 in earned media value with a 20% better CPA than our paid social ads."
What Vinkius changes
You get a data-backed justification for every influencer partnership you sign.
Use it from Claude, ChatGPT, Cursor or another AI client you already have.
One account · 5,900+ Connectors
- Real-world use case 01
Budget Approval Request
A marketing manager needs to prove a $5,000 influencer spend is worth it.
- Real-world use case 02
Campaign Post-Mortem
An agency wants to see if a creator actually drove profit.
- Real-world use case 03
Channel Selection Strategy
A brand is torn between TikTok ads and influencers.
Complete set · 3capabilities
The complete Influencer ROI Calculator capability set.
These are the exact actions your AI can choose when you ask it to work with Influencer ROI Calculator.
01—03
3 capabilities in this set.
Part of 3 available through Influencer ROI Calculator.
- 01 Capability
Get engagement valuation
Calculates the media value and engagement efficiency of a campaign. It turns reach and engagement into a dollar value.
- 02 Capability
Compare to paid social
Compares your influencer results against standard paid social benchmarks. Use it to see if creators are outperforming your ads.
- 03 Capability
Get conversion economics
Analyzes campaign profitability using conversion rates and lifetime value. It tells you the actual cost to acquire a customer.
Set up in minutes
One URL. Then ask Influencer ROI Calculator to work.
Claude and ChatGPT only need the Connector URL. Copy it once, add it in settings, and use Influencer ROI Calculator from the conversation.
Choose your client
Live previewAdvanced clients IDE · CLI
Claude · Web + desktop
Connector URL · ready to paste
Streamable HTTPhttps://edge.vinkius.com/vk_preview_vW2KGQ5hHapt1J8S3yr8Ql0fIt8ChJKh9gGwUCrw/mcp - Step 01
Open Connectors
In Claude Web or Claude Desktop, open Settings and choose Connectors.
- Step 02
Add the URL
Choose Add custom connector, name it Influencer ROI Calculator, and paste the URL above.
- Step 03
Turn it on in chat
Select +, open Connectors, and enable Influencer ROI Calculator for the conversation.
ChatGPT · Web + desktop
Connector URL · ready to paste
Streamable HTTPhttps://edge.vinkius.com/vk_preview_vW2KGQ5hHapt1J8S3yr8Ql0fIt8ChJKh9gGwUCrw/mcp - Step 01
Open MCP settings
On desktop, open Settings and MCP servers. On web, open your workspace app or connector settings.
- Step 02
Add the URL
Choose Add server with Streamable HTTP, or create a custom MCP app, then paste the Influencer ROI Calculator URL.
- Step 03
Save and start
Save the connection and enable Influencer ROI Calculator in your conversation. Desktop may ask you to restart once.
Cursor · IDE configuration
Advanced setup
{
"mcpServers": {
"influencer-roi-calculator": {
"url": "https://edge.vinkius.com/vk_preview_vW2KGQ5hHapt1J8S3yr8Ql0fIt8ChJKh9gGwUCrw/mcp"
}
}
}- Step 01
Open MCP Settings
Press Cmd+Shift+P (macOS) or Ctrl+Shift+P (Windows/Linux) → search "MCP Settings"
- Step 02
Add the server config
Paste the JSON configuration above into the mcp.json file that opens
- Step 03
Save the file
Cursor will automatically detect the new Connector
- Step 04
Start using Influencer ROI Calculator
Open Agent mode in chat and ask: "Using Influencer ROI Calculator, help me...". 3 tools available
VS Code Copilot · IDE configuration
Advanced setup
{
"mcpServers": {
"influencer-roi-calculator": {
"url": "https://edge.vinkius.com/vk_preview_vW2KGQ5hHapt1J8S3yr8Ql0fIt8ChJKh9gGwUCrw/mcp"
}
}
}- Step 01
Create MCP config
Create a .vscode/mcp.json file in your project root
- Step 02
Add the server config
Paste the JSON configuration above
- Step 03
Enable Agent mode
Open GitHub Copilot Chat and switch to Agent mode using the dropdown
- Step 04
Start using Influencer ROI Calculator
Ask Copilot: "Using Influencer ROI Calculator, help me...". 3 tools available
Windsurf · IDE configuration
Advanced setup
{
"mcpServers": {
"influencer-roi-calculator": {
"url": "https://edge.vinkius.com/vk_preview_vW2KGQ5hHapt1J8S3yr8Ql0fIt8ChJKh9gGwUCrw/mcp"
}
}
}- Step 01
Open MCP Settings
Go to Settings → MCP Configuration or press Cmd+Shift+P and search "MCP"
- Step 02
Add the server
Paste the JSON configuration above into mcp_config.json
- Step 03
Save and reload
Windsurf will detect the new server automatically
- Step 04
Start using Influencer ROI Calculator
Open Cascade and ask: "Using Influencer ROI Calculator, help me...". 3 tools available
Cline · IDE configuration
Advanced setup
{
"mcpServers": {
"influencer-roi-calculator": {
"url": "https://edge.vinkius.com/vk_preview_vW2KGQ5hHapt1J8S3yr8Ql0fIt8ChJKh9gGwUCrw/mcp"
}
}
}- Step 01
Open Cline MCP Settings
Click the Connectors icon in the Cline sidebar panel
- Step 02
Add remote server
Click "Add Connector" and paste the configuration above
- Step 03
Enable the server
Toggle the server switch to ON
- Step 04
Start using Influencer ROI Calculator
Ask Cline: "Using Influencer ROI Calculator, help me...". 3 tools available
Claude Code · Terminal command
Advanced setup
claude mcp add influencer-roi-calculator --transport http "https://edge.vinkius.com/vk_preview_vW2KGQ5hHapt1J8S3yr8Ql0fIt8ChJKh9gGwUCrw/mcp"- Step 01
Install Claude Code
Run npm install -g @anthropic-ai/claude-code if not already installed
- Step 02
Add the Connector
Run the command above in your terminal
- Step 03
Verify the connection
Run claude mcp to list connected servers, or type /mcp inside a session
- Step 04
Start using Influencer ROI Calculator
Ask Claude: "Using Influencer ROI Calculator, show me...". 3 tools are ready
Where the request belongs
Work Influencer ROI Calculator can move forward.
Marketing managers who have to defend their budgets to a CFO and agency owners who need to prove their value to clients.
Performance Marketer
Uses the capability to analyze CPA and LTV to decide which creators deserve more budget.
Influencer Coordinator
Moves away from "vibes" to provide hard EMV reports for every campaign.
E-commerce Brand Owner
Checks the true profitability of creator-led sales to ensure the brand stays in the black.
Build the capability set
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ROAS Calculator
Accurately determine your Return on Ad Spend (ROAS) across all channels, benchmark against industry standards, and calculate the break-even point to guide profitable ad spending.
Payback Period by Channel
Calculate marketing payback periods, channel efficiency rankings, and optimized budget allocation strategies.
Media Mix Efficiency Calculator
Calculate channel efficiency (CPL, CPA, ROAS) and get a data-driven budget reallocation plan to maximize conversions.
Bring your own AI
Change the model, client or framework. Keep Influencer ROI Calculator connected.
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Claude -
ChatGPT -
Gemini -
Cursor -
VS Code -
Windsurf -
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Before you connect
Questions about Influencer ROI Calculator.
The practical details behind the request, access and result.
How does the Influencer ROI Calculator help with marketing budgets?
It turns social media metrics into hard dollar values. By calculating Earned Media Value and ROI, it gives you the data you need to justify your spend to stakeholders.
Can I use the Influencer ROI Calculator to see if a creator is better than ads?
Yes. The capability includes a specific comparison feature that benchmarks your influencer campaign performance against standard paid social benchmarks.
What is EMV in the Influencer ROI Calculator?
EMV stands for Earned Media Value. It represents the dollar value of the organic coverage and engagement your influencer generates for your brand.
Can the Influencer ROI Calculator predict my revenue?
It can estimate projected lifetime revenue based on your conversion rates and customer lifetime value (LTV) data.
Is the Influencer ROI Calculator good for small brands?
Absolutely. It is designed to help brands of any size move from "vibes" to hard data, ensuring every dollar spent on a creator is backed by ROI analysis.
Does the Influencer ROI Calculator handle complex math automatically?
Yes. You just provide the raw numbers like reach and spend, and it handles all the complex calculations for CPA, CPE, and profit margins.
What is Earned Media Value (EMV)?
EMV represents the monetary value of the exposure and engagement generated by an influencer, calculated as what that same reach would have cost through traditional paid advertising.
How does this capability help with campaign profitability?
By using get_conversion_economics, you can project the total lifetime revenue and ROI of a campaign by factoring in conversion rates and customer lifetime value (LTV).
Can I compare influencer performance to Facebook or Instagram ads?
Yes, the compare_to_paid_social capability allows you to input your influencer CPA and a benchmark CPA from paid social channels to see the efficiency delta.
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Give your agent a direct line to Influencer ROI Calculator.
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