ROAS Calculator Connector for AI agents.
3 live capabilities
Track advertising profitability and hit your target ROAS targets.
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Why people use ROAS Calculator
ROAS Calculator for Advertising Profitability Analysis
This Connector lets you skip the manual math. You just tell your agent what you spent and what you made. It handles the calculations and gives you the ROAS instantly. You get a clear answer on your profitability without the headache of manual data entry.
What Vinkius changes
You get a clear picture of whether your ads are actually making money or just burning cash.
Use it from Claude, ChatGPT, Cursor or another AI client you already have.
One account · 5,900+ Connectors
- Real-world use case 01
Checking a new channel
A brand spent $5k on TikTok.
- Real-world use case 02
Setting a budget
An e-commerce owner wants to know if they can scale.
- Real-world use case 03
Benchmarking
A SaaS startup wants to know if their 3x ROAS is good.
Complete set · 3capabilities
The complete ROAS Calculator capability set.
These are the exact actions your AI can choose when you ask it to work with ROAS Calculator.
01—03
3 capabilities in this set.
Part of 3 available through ROAS Calculator.
- 01 Capability
Calculate break even roas
Calculates the minimum ROAS you need to hit to cover your costs. You just need to provide your contribution margin percentage.
- 02 Capability
Calculate roas
Calculates your Return on Ad Spend based on your media spend and revenue. It can also break down results by specific channels or campaigns.
- 03 Capability
Get target benchmark
Retrieves the standard ROAS benchmark for your specific business type. Use this to see how you stack up against the rest of the industry.
Set up in minutes
One URL. Then ask ROAS Calculator to work.
Claude and ChatGPT only need the Connector URL. Copy it once, add it in settings, and use ROAS Calculator from the conversation.
Choose your client
Live previewAdvanced clients IDE · CLI
Claude · Web + desktop
Connector URL · ready to paste
Streamable HTTPhttps://edge.vinkius.com/vk_preview_2B2nZLxINydxHvhvl8ayevVdippGBM0TjmoG4W6c/mcp - Step 01
Open Connectors
In Claude Web or Claude Desktop, open Settings and choose Connectors.
- Step 02
Add the URL
Choose Add custom connector, name it ROAS Calculator, and paste the URL above.
- Step 03
Turn it on in chat
Select +, open Connectors, and enable ROAS Calculator for the conversation.
ChatGPT · Web + desktop
Connector URL · ready to paste
Streamable HTTPhttps://edge.vinkius.com/vk_preview_2B2nZLxINydxHvhvl8ayevVdippGBM0TjmoG4W6c/mcp - Step 01
Open MCP settings
On desktop, open Settings and MCP servers. On web, open your workspace app or connector settings.
- Step 02
Add the URL
Choose Add server with Streamable HTTP, or create a custom MCP app, then paste the ROAS Calculator URL.
- Step 03
Save and start
Save the connection and enable ROAS Calculator in your conversation. Desktop may ask you to restart once.
Cursor · IDE configuration
Advanced setup
{
"mcpServers": {
"roas-calculator": {
"url": "https://edge.vinkius.com/vk_preview_2B2nZLxINydxHvhvl8ayevVdippGBM0TjmoG4W6c/mcp"
}
}
}- Step 01
Open MCP Settings
Press Cmd+Shift+P (macOS) or Ctrl+Shift+P (Windows/Linux) → search "MCP Settings"
- Step 02
Add the server config
Paste the JSON configuration above into the mcp.json file that opens
- Step 03
Save the file
Cursor will automatically detect the new Connector
- Step 04
Start using ROAS Calculator
Open Agent mode in chat and ask: "Using ROAS Calculator, help me...". 3 tools available
VS Code Copilot · IDE configuration
Advanced setup
{
"mcpServers": {
"roas-calculator": {
"url": "https://edge.vinkius.com/vk_preview_2B2nZLxINydxHvhvl8ayevVdippGBM0TjmoG4W6c/mcp"
}
}
}- Step 01
Create MCP config
Create a .vscode/mcp.json file in your project root
- Step 02
Add the server config
Paste the JSON configuration above
- Step 03
Enable Agent mode
Open GitHub Copilot Chat and switch to Agent mode using the dropdown
- Step 04
Start using ROAS Calculator
Ask Copilot: "Using ROAS Calculator, help me...". 3 tools available
Windsurf · IDE configuration
Advanced setup
{
"mcpServers": {
"roas-calculator": {
"url": "https://edge.vinkius.com/vk_preview_2B2nZLxINydxHvhvl8ayevVdippGBM0TjmoG4W6c/mcp"
}
}
}- Step 01
Open MCP Settings
Go to Settings → MCP Configuration or press Cmd+Shift+P and search "MCP"
- Step 02
Add the server
Paste the JSON configuration above into mcp_config.json
- Step 03
Save and reload
Windsurf will detect the new server automatically
- Step 04
Start using ROAS Calculator
Open Cascade and ask: "Using ROAS Calculator, help me...". 3 tools available
Cline · IDE configuration
Advanced setup
{
"mcpServers": {
"roas-calculator": {
"url": "https://edge.vinkius.com/vk_preview_2B2nZLxINydxHvhvl8ayevVdippGBM0TjmoG4W6c/mcp"
}
}
}- Step 01
Open Cline MCP Settings
Click the Connectors icon in the Cline sidebar panel
- Step 02
Add remote server
Click "Add Connector" and paste the configuration above
- Step 03
Enable the server
Toggle the server switch to ON
- Step 04
Start using ROAS Calculator
Ask Cline: "Using ROAS Calculator, help me...". 3 tools available
Claude Code · Terminal command
Advanced setup
claude mcp add roas-calculator --transport http "https://edge.vinkius.com/vk_preview_2B2nZLxINydxHvhvl8ayevVdippGBM0TjmoG4W6c/mcp"- Step 01
Install Claude Code
Run npm install -g @anthropic-ai/claude-code if not already installed
- Step 02
Add the Connector
Run the command above in your terminal
- Step 03
Verify the connection
Run claude mcp to list connected servers, or type /mcp inside a session
- Step 04
Start using ROAS Calculator
Ask Claude: "Using ROAS Calculator, show me...". 3 tools are ready
Where the request belongs
Work ROAS Calculator can move forward.
This is for the performance marketer who's tired of manual spreadsheets and the e-commerce founder who needs to know if their scaling plan is actually profitable before they hit go.
Performance Marketer
Analyzes multi-channel ad spend to see which platforms are actually driving profit on a Tuesday afternoon.
E-commerce Founder
Monitors daily spend to ensure the business stays in the black while scaling product lines.
Growth Lead
Sets realistic ROAS targets for different product categories based on current industry standards.
Build the capability set
Add more capabilities.
Each Connector adds new actions and data without changing how you work.
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Calculate channel efficiency (CPL, CPA, ROAS) and get a data-driven budget reallocation plan to maximize conversions.
Content ROI Calculator
Calculate production costs, attributed revenue, and profitability metrics for content marketing assets.
Measured
Marketing performance and incrementality analytics via Measured. track ROAS and cross-channel impact.
Incrementality Estimator
Determines true campaign ROI by calculating lift above natural conversion rates using control group data.
Blended CAC Calculator
Calculate precise Customer Acquisition Cost (CAC) across multiple channels and optimize future marketing spend allocation.
Bring your own AI
Change the model, client or framework. Keep ROAS Calculator connected.
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Claude -
ChatGPT -
Gemini -
Cursor -
VS Code -
Windsurf -
ZCode -
Cline -
Zed -
Continue -
Kiro -
Roo Code -
Zencoder -
Goose -
Void -
Augment Code -
Amp -
Qodo -
Tabnine -
Pieces -
Sourcegraph Cody -
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Amazon Q -
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BoltAI -
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Jan -
LM Studio -
AnythingLLM -
Open WebUI -
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Cherry Studio -
LibreChat -
TypingMind -
Chorus -
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LangChain -
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CrewAI -
Vercel AI SDK
Before you connect
Questions about ROAS Calculator.
The practical details behind the request, access and result.
What is the ROAS Calculator MCP for?
It helps you measure the profitability of your advertising spend. It calculates your return, pulls industry benchmarks, and finds your break-even points.
How does it help my e-commerce store?
It tells you exactly how much revenue you need to make to cover your costs. This helps you decide how much you can safely spend on ads to scale your store.
Can it compare different ad channels?
Yes, it can calculate and group your ROAS by different sources like Google, Meta, or TikTok so you can see which ones are performing best.
What are industry benchmarks?
These are standard performance targets for specific types of businesses. The Connector pulls these so you know if your 3x or 4x return is actually good for your niche.
How do I find my break-even point?
You just tell your agent your contribution margin percentage. It then calculates the minimum ROAS you need to hit to ensure your ads aren't losing you money.
Does it work for SaaS companies?
Yes, it can pull benchmarks specifically for the SaaS industry to help you set realistic growth targets for your paid media spend.
What is the difference between overall ROAS and channel-specific ROAS?
You can use calculate_roas to get both. By providing a 'groupByField' (like Channel), the capability calculates the total ROAS across all inputs, but also provides granular performance metrics for each distinct channel or campaign group.
How do I know if my benchmark is appropriate?
The get_target_benchmark capability requires your business type (E-commerce, SaaS, etc.) and currency code. It returns the industry standard for that segment, helping you compare your calculated ROAS against a recognized best practice.
What if my business has high fixed costs?
While the capability primarily uses contribution margin, you can use calculate_break_even_roas to model profitability. By accurately reporting your contribution margin percentage, it determines the minimum ROAS needed to cover all marginal costs.
One connection away
Give your agent a direct line to ROAS Calculator.
Connect ROAS Calculator once. Keep it beside 5,900+ managed Connectors when the next task needs more.
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