How to Use the UTM Campaign Builder MCP in OpenAI Agents SDK

Build Flawless Tracking Links: UTM Campaign Builder for OpenAI Agents SDK.

See Vinkius in Action

Works with every AI agent you already use

…and any MCP-compatible client

MCP Servers - Free for Subscribers

Connect UTM Campaign Builder MCP to OpenAI Agents SDK

Create your Vinkius account to connect UTM Campaign Builder to OpenAI Agents SDK and route execution through our secure gateway. The platform manages server hosting, runtime updates, and security layers. Configuration requires no manual server provisioning.

GDPR Free for Subscribers

Setup UTM Campaign Builder with OpenAI Agents SDK

Ask AI about this MCP

ChatGPT

Claude

Perplexity

Construct Perfect Marketing URLs

The `build_utm_url` tool safely constructs and encodes marketing tracking links. It forces the agent to provide a base landing page URL, source, and medium. This prevents your AI client from hallucinating broken query strings or mismanaging URL encoding. You get clean, ready-to-use URLs every time.

Adding Optional UTM Parameters

Need to track specific campaigns? The `build_utm_url` tool lets you optionally include campaign, term, and content parameters. Your agent handles merging these extra pieces into the base URL. It ensures that even if an optional parameter is missing, the resulting URL remains valid for Google Analytics.

Guaranteed Safe Encoding

Don't worry about special characters getting mangled. The `build_utm_url` tool engine handles all URL encoding and query string merging safely behind the scenes. It's built to prevent routing errors. This makes your agent system reliable for production marketing work; you don’t have to babysit the output.

Setup guide

Set up UTM Campaign Builder MCP in OpenAI Agents SDK

Prerequisites

Python 3.10+ installed
openai-agents package (pip install openai-agents)
Active Vinkius subscription with a valid endpoint token

1

Install the SDK

Run pip install openai-agents to install the OpenAI Agents SDK. The MCP integration is built-in — no extra dependencies needed.
2

Connect via SSE transport

Use MCPServerSse with your Vinkius endpoint URL. Replace [YOUR_TOKEN_HERE] with your token from cloud.vinkius.com. The SDK auto-discovers all UTM Campaign Builder tools at runtime.
3

Create your Agent

Pass the MCP to Agent(mcp_servers=[server]). The agent receives UTM Campaign Builder tools as native definitions — JSON schemas resolve automatically.
4

Run the agent

Call Runner.run(agent, prompt) to execute. The agent invokes the appropriate UTM Campaign Builder tools and returns structured results. Copy the full example on the right to get started.

agent.py

import asyncio
from agents import Agent, Runner
from agents.mcp import MCPServerSse

async def main():
    async with MCPServerSse(
        url="https://edge.vinkius.com/[YOUR_TOKEN_HERE]/mcp"
    ) as server:
        agent = Agent(
            name="UTM Campaign Builder Agent",
            instructions="You have access to UTM Campaign Builder tools.",
            mcp_servers=[server],
        )
        result = await Runner.run(agent, "List recent transactions")
        print(result.final_output)

asyncio.run(main())

Get your connection token →

Independent Platform Disclaimer: Vinkius is an independent platform and is not affiliated with, endorsed by, sponsored by, verified by, or otherwise authorized by Node URL. All third-party trademarks, logos, and brand names are the property of their respective owners. Their use on this website is strictly for informational purposes to identify service compatibility and interoperability.

Why Choose Vinkius

Vinkius connects your tools to AI with real-time monitoring and automatic cost savings — all from one dashboard.

Connect UTM Campaign Builder now

Real-time monitoring

Live

visibility into every interaction

Connect your favorite tools to your AI and see exactly what's happening — every request, every response, in real time.

Built-in savings

60%

lower AI costs

Vinkius compresses data between your apps and your AI automatically. Lower bills every month — no configuration required.

Single dashboard

One

place for every integration

Every tool your AI connects to, managed from a single screen. One account, complete control.

Common questions about UTM Campaign Builder MCP in OpenAI Agents SDK

You pass the MCP Server directly into your Agent constructor. Your agent auto-discovers the `build_utm_url` tool, letting it know exactly how to build those tracking URLs.

It processes standard marketing parameters: base URL, source, medium, and optional campaign/term/content tags. The output is a fully encoded string suitable for any analytics platform.

Yeah, it does. The tool is specifically designed to handle all URL encoding and merging safely. It guarantees that the output URL won't have broken or malformed parameters.

Absolutely. If you need to layer multiple optional tags on top of required source/medium data, `build_utm_url` handles the complexity without fail. Just give it the pieces, and it builds the URL.

This MCP Server touches structured marketing parameters: base URLs and various UTM tracking tags (source, medium, campaign, etc.).

Use it with your favorite AI tools

Connect this server to Cursor, Claude, VS Code, and more.

OpenAI Agents SDK sdk-python

Google ADK sdk-python

Pydantic AI sdk-python