Compatible with every major AI agent and IDE
What is the UTM Campaign Builder MCP Server?
When a Martech AI Agent drafts social media posts or email campaigns, it needs to append tracking data to the links (UTMs). LLMs are notorious for hallucinating query strings—adding double ??, forgetting to URL-encode spaces, or breaking existing parameters. This ruins data attribution in Google Analytics. This MCP solves that perfectly.
The Superpowers
- Strict URL Encoding: Merges
utm_source,utm_medium, and other parameters cleanly into any base URL using strict browser-grade encoding. - Analytics Protection: Guarantees that every generated link works perfectly without causing 404s or dropping tracking data.
Built-in capabilities (1)
Provide the base landing page URL, utm_source, and utm_medium as required fields. Optionally add campaign, term, and content. The engine handles all URL encoding and query string merging safely. Safely constructs and encodes marketing UTM tracking URLs. Prevents AI from hallucinating broken query strings
Why Cursor?
Cursor's Agent mode turns UTM Campaign Builder into an in-editor superpower. Ask Cursor to generate code using live data from UTM Campaign Builder and it fetches, processes, and writes. all in a single agentic loop. 1 tools appear alongside file editing and terminal access, creating a unified development environment grounded in real-time information.
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Agent mode turns Cursor into an autonomous coding assistant that can read files, run commands, and call MCP tools without switching context
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Cursor's Composer feature can generate entire files using real-time data fetched through MCP. no copy-pasting from external dashboards
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MCP tools appear alongside built-in tools like file reading and terminal access, creating a unified agentic environment
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VS Code extension compatibility means your existing workflow, keybindings, and extensions all work alongside MCP tools
UTM Campaign Builder in Cursor
UTM Campaign Builder and 4,000+ other MCP servers. One platform. One governance layer.
Teams that connect UTM Campaign Builder to Cursor through Vinkius don't need to source, host, or maintain individual MCP servers. Every tool call runs inside a hardened runtime with credential isolation, DLP, and a signed audit chain.
Raw MCP | Vinkius | |
|---|---|---|
| Server catalog | Find and host yourself | 4,000+ managed |
| Infrastructure | Self-hosted | Sandboxed V8 isolates |
| Credential handling | Plaintext in config | Vault + runtime injection |
| Data loss prevention | None | Configurable DLP policies |
| Kill switch | None | Global instant shutdown |
| Financial circuit breakers | None | Per-server limits + alerts |
| Audit trail | None | Ed25519 signed logs |
| SIEM log streaming | None | Splunk, Datadog, Webhook |
| Honeytokens | None | Canary alerts on leak |
| Custom domains | Not applicable | DNS challenge verified |
| GDPR compliance | Manual effort | Automated purge + export |
Why teams choose Vinkius for UTM Campaign Builder in Cursor
The UTM Campaign Builder MCP Server runs on Vinkius-managed infrastructure inside AWS — a purpose-built runtime with per-request V8 isolates, Ed25519 signed audit chains, and sub-40ms cold starts. All 1 tools execute in hardened sandboxes optimized for native MCP execution.
Your AI agents in Cursor only access the data you authorize, with DLP that blocks sensitive information from ever reaching the model, kill switch for instant shutdown, and up to 60% token savings. Enterprise-grade infrastructure, zero maintenance.

* Every MCP server runs on Vinkius-managed infrastructure inside AWS - a purpose-built runtime with per-request V8 isolates, Ed25519 signed audit chains, and sub-40ms cold starts optimized for native MCP execution. See our infrastructure
How Vinkius secures
UTM Campaign Builder for Cursor
Every tool call from Cursor to the UTM Campaign Builder MCP Server is protected by DLP redaction, cryptographic audit chains, V8 sandbox isolation, kill switch, and financial circuit breakers.
Frequently asked questions
What if the base URL already has parameters?
The engine safely detects existing parameters and appends the UTMs using & instead of ?, preserving all previous data.
Does it URL-encode spaces in the campaign name?
Yes. A campaign name like Summer Sale will automatically be encoded to Summer+Sale or Summer%20Sale.
Which UTM parameters are mandatory?
Only source and medium are mandatory. The engine will throw an error if the agent forgets to provide them.
What is Agent mode and why does it matter for MCP?
Agent mode is Cursor's autonomous execution mode where the AI can perform multi-step tasks: reading files, editing code, running terminal commands, and calling MCP tools. Without Agent mode, Cursor operates in a simpler ask-and-answer mode that doesn't support tool calling. Always ensure you're in Agent mode when working with MCP servers.
Where does Cursor store MCP configuration?
Cursor looks for MCP server configurations in a mcp.json file. You can configure servers at the project level (.cursor/mcp.json in your project root) or globally (~/.cursor/mcp.json). Project-level configs take precedence.
Can Cursor use MCP tools in inline edits?
No. MCP tools are only available in Agent mode through the chat panel. Inline completions and Tab suggestions do not trigger MCP tool calls. This is by design. tool calls require user visibility and approval.
How do I verify MCP tools are loaded?
Open Settings → Features → MCP and look for your server name. A green indicator means the server is connected. You can also check Agent mode's available tools by clicking the tools dropdown in the chat panel.
Tools not appearing in Cursor
Ensure you are in Agent mode (not Ask mode). MCP tools only work in Agent mode.
Server shows as disconnected
Check Settings → Features → MCP and verify the server status. Try clicking the refresh button.
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