Bring Retail Media
to CrewAI
Create your Vinkius account to connect Criteo Retail Media API to CrewAI and start using all 10 AI tools in minutes. Fully managed, enterprise secure, and ready to use without writing a single line of code. No hosting, no server setup — just connect and start using.
Compatible with every major AI agent and IDE
What is the Criteo Retail Media API MCP Server?
Integrate the Criteo Retail Media API directly into your AI workflow. Manage your retail advertising campaigns, monitor line item performance, and track product data across your retailer and advertiser accounts using natural language.
What you can do
- Retail Campaign Management — List and retrieve detailed settings for all your retail media campaigns.
- Line Item Monitoring — Access real-time configuration and performance for your retail line items.
- Retailer & Product Discovery — Explore retail partners and products associated with your advertiser accounts.
- Keyword & Performance Insights — Audit targeted keywords and request performance reports via chat.
How it works
- Connect the Criteo Retail Media integration to your AI assistant.
- Authorize using your Criteo Client ID and Client Secret (found in the Criteo Developer Portal).
- Orchestrate your retail media strategy through intuitive conversation.
Who is this for?
- Retail Media Managers — Quickly check campaign statuses and retailer configurations on the go.
- E-commerce Specialists — Audit product placements and monitor line item performance via chat.
- Account Executives — Track advertiser accounts and retail partners during project planning.
Built-in capabilities (10)
Get detailed settings for a specific retail campaign
Request a performance report for retail media
List products associated with a specific retail account
List advertiser accounts managed in retail media
List keywords targeted by a specific line item
List all line items (ad groups) for retail campaigns
List active budgets for retail media campaigns
List all retail media campaigns in Criteo
List retail partners available in your account
Search for retail campaigns by name keyword
Why CrewAI?
When paired with CrewAI, Criteo Retail Media API becomes a first-class tool in your multi-agent workflows. Each agent in the crew can call Criteo Retail Media API tools autonomously, one agent queries data, another analyzes results, a third compiles reports, all orchestrated through Vinkius with zero configuration overhead.
- —
Multi-agent collaboration lets you decompose complex workflows into specialized roles, one agent researches, another analyzes, a third generates reports, each with access to MCP tools
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CrewAI's native MCP integration requires zero adapter code: pass Vinkius Edge URL directly in the
mcpsparameter and agents auto-discover every available tool at runtime - —
Built-in task delegation and shared memory mean agents can pass context between steps without manual state management, enabling multi-hop reasoning across tool calls
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Sequential and hierarchical crew patterns map naturally to real-world workflows: enumerate subdomains → analyze DNS history → check WHOIS records → compile findings into actionable reports
Criteo Retail Media API in CrewAI
Why run Criteo Retail Media API with Vinkius?
The Criteo Retail Media API connection runs on our fully managed, secure cloud infrastructure. We handle the hosting, maintenance, and security so you don't have to deal with servers or code. All 10 tools are ready to work instantly without any complex setup.
You stay in complete control of your data. Your AI only accesses the information you approve, keeping your sensitive passwords and private details completely safe. Plus, with automatic optimizations, your AI works faster and more efficiently.

* Every connection is hosted and maintained by Vinkius. We handle the security, updates, and infrastructure so you don't have to write code or manage servers. See our infrastructure
Over 4,000 integrations ready for AI agents
Explore a vast library of pre-built integrations, optimized and ready to deploy.
Connect securely in under 30 seconds
Generate tokens to authenticate and link external services in a single step.
Complete visibility into every agent action
Audit live requests, latency, success rates, and active security compliance policies.
Optimize spending and track token ROI
Analyze real-time token consumption and cost metrics detailed by connection.




Explore our live AI Agents Analytics dashboard to see it all working
This dashboard is included when you connect Criteo Retail Media API using Vinkius. You will never be left in the dark about what your AI agents are doing with your tools.
Criteo Retail Media API and 4,000+ other AI tools. No hosting, no code, ready to use.
Professionals who connect Criteo Retail Media API to CrewAI through Vinkius don't need to write code, manage servers, or worry about security. Everything is pre-configured, secure, and runs automatically in the background.
Raw MCP | Vinkius | |
|---|---|---|
| Ready-to-use MCPs | Find and configure each manually | 4,000+ MCPs ready to use |
| Connection Setup | Manual coding & server setup | 1-click instant connection |
| Server Hosting | You host it yourself (needs 24/7 uptime) | 100% hosted & managed by Vinkius |
| Security & Privacy | Stored in plaintext config files | Bank-grade encrypted vault |
| Activity Visibility | Blind execution (no logs or tracking) | Live dashboard with real-time logs |
| Cost Control | Runaway AI token spend risk | Automatic budget limits |
| Revoking Access | Must delete files or code to stop | 1-click disconnect button |
How Vinkius secures
Criteo Retail Media API for CrewAI
Every request between CrewAI and Criteo Retail Media API is protected by our secure gateway. We automatically keep your sensitive data private, prevent unauthorized access, and let you disconnect instantly at any time.
Frequently asked questions
How do I get Criteo Retail Media API credentials?
Log in to the Criteo Developer Portal, create a new app specifically for Retail Media, and you will receive a Client ID and Client Secret.
What is the difference between Marketing and Retail Media APIs?
Marketing API focuses on off-site display and retargeting, while Retail Media API is designed for managing sponsored products and on-site advertising within retailer platforms.
Can I see keyword performance?
Yes, you can use the list_line_item_keywords tool to see which keywords are being targeted and request reports to see their conversion metrics.
How does CrewAI discover and connect to MCP tools?
CrewAI connects to MCP servers lazily. when the crew starts, each agent resolves its MCP URLs and fetches the tool catalog via the standard tools/list method. This means tools are always fresh and reflect the server's current capabilities. No tool schemas need to be hardcoded.
Can different agents in the same crew use different MCP servers?
Yes. Each agent has its own mcps list, so you can assign specific servers to specific roles. For example, a reconnaissance agent might use a domain intelligence server while an analysis agent uses a vulnerability database server.
What happens when an MCP tool call fails during a crew run?
CrewAI wraps tool failures as context for the agent. The LLM receives the error message and can decide to retry with different parameters, fall back to a different tool, or mark the task as partially complete. This resilience is critical for production workflows.
Can CrewAI agents call multiple MCP tools in parallel?
CrewAI agents execute tool calls sequentially within a single reasoning step. However, you can run multiple agents in parallel using process=Process.parallel, each calling different MCP tools concurrently. This is ideal for workflows where separate data sources need to be queried simultaneously.
Can I run CrewAI crews on a schedule (cron)?
Yes. CrewAI crews are standard Python scripts, so you can invoke them via cron, Airflow, Celery, or any task scheduler. The crew.kickoff() method runs synchronously by default, making it straightforward to integrate into existing pipelines.
MCP tools not discovered
Ensure the Edge URL is correct. CrewAI connects lazily when the crew starts. check console output.
Agent not using tools
Make the task description specific. Instead of "do something", say "Use the available tools to list contacts".
Timeout errors
CrewAI has a 10s connection timeout by default. Ensure your network can reach the Edge URL.
Rate limiting or 429 errors
Vinkius enforces per-token rate limits. Check your subscription tier and request quota in the dashboard. Upgrade if you need higher throughput.
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